Posted On Feb 28, 2024
Job Description
Tata CLiQ is the flagship digital commerce initiative of the Tata Group. It is a multi-category e-commerce platform, operating across categories such as Fashion, Footwear and Accessories, Beauty, and Luxury. It has a unique omnichannel marketplace model offering customers the convenience of quicker delivery (by shipping from store), easy pick-up and returns, across 1,200+ brands and 1,000 stores in 100+ Indian towns and cities.
At CLiQ:
We are committed to strengthening diversity, equity, and inclusion at the workplace through an enabling environment, supportive work-life policies for employees, and a culture that welcomes differences and creates a sense of belonging. We strive to create a work environment where all employees can develop and grow to achieve their full potential. We are an equal opportunity employer and are committed to maintaining respect and dignity for all"
Project 1 -
To grow the portfolio of brands identified as strategic priority for the business with various means, e.g. curations, right visibility and content
Objective - The project will cover following:
· Ensure that all brand guidelines are met and work with the creative team to transform the brand's creative vision on site properties
· Keep the various site properties updated on a regular basis
· Benchmarking the latest trends and developing curations as per them to be promoted on major channels- Home page, CRM, Social Media
· Work closely with the brand teams to plan weekly and monthly site refreshes, collection launches and to ensure all assets are delivered on time
Deliverables -
· Shortlist of top trends and promotion across all channels
· Identify best selling styles both in online and offline and provide appropriate visibility
· Coordinate and provide inputs to stakeholders across channels to ensure right assets and imagery is being promoted
· Analysis of brand level performance across time periods to identify the gaps in execution
Project 2-
Establish, build and nurture the category of Health & Fitness for Tata CLiQ across 3 platforms
Objective - The project will cover following:
· Key trends in health and wellness category (across apparel, footwear, nutrition, equipment, accessories) and how consumer buying is impacted by it
· Benchmarking with major competitors or players in this segment and their core offering (products, categories, brands)
· Understanding margins at category / sub-category / brand level in this segment
· Prioritizing brands basis their relevance and conversion for onboarding
· Working closely with merchandising team for visibility on platform and developing curations with bestselling products
Deliverables -
· Onboard portfolio of 100+ brands
· Negotiate on margins which are better than category average
· Understand USP of each brand and develop plan for go-live with entire catalogue
The opportunities we have are perfect for highly motivated and talented candidates.
We are looking for candidates who have a strong passion for customers, a high level of comfort with uncomfortable transparency, and a keen sense of ownership and drive to deliver results.
So QUiQ - PiQ - CliQ before the opportunity is missed.
All product names, logos, and brands are property of their respective owners.