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Tanishq opens its second exclusive showroom
in Varanasi

October 11, 2007

Tanishq, India’s largest jewellery brand, today celebrated another landmark in jewellery retailing by opening the 96th showroom in the country at Varanasi. Spread over 2,500 square feet, this is the second showroom and the largest in Varanasi. To celebrate the occasion, Tanishq has also announced a special inaugural offer wherein customers on their purchase of exclusive Tanishq jewellery can avail a 10 per cent discount on making charges of gold jewellery and a discount of 5 per cent on studded jewellery. In addition to this, customers who invest in Tanishq’s Golden Harvest Savings Scheme during this period will get the last installment free thereby entitling them to purchase Tanishq jewellery worth twelve monthly installments by investing for eleven. This offer is valid from October 12-15 2007.

Tanishq specialises in creating contemporary products inspired from India’s rich heritage. Through this, Tanishq makes the arts and craft of our past relevant for today’s woman. Tanishq has extended the same philosophy to this showroom. The showroom takes inspiration from our great architectural heritage and has refined it for today’s taste. This impressive sensory experience is further heightened by the sales experience, which is warm and professional.

“With the unveiling of this new showroom, Tanishq seeks to translate its mission of revitalising traditional Indian jewellery to suit the preference of the contemporary Indian woman. A unique range of designs in modern as well as traditional forms, and at prices that are affordable, this all new showroom will delight all senses of the discerning customer and create an altogether different and superior shopping experience,” said Bhaskar Bhat, managing director, Titan Industries.

The new showroom will present customers a wide range of traditional and contemporary jewellery to indulge in during the up coming festival season. The customers will have a range of designs to choose from including the latest Everydays collection, a range of daily wear diamond collection. Also on display will be the latest kundan collection. This selection beautifully captures the sparkling magic of diamonds, the ethnic splendour of pure gold, and multi-hued glamour of other precious stones. The showroom will showcase the highly acclaimed and quality certified Tanishq solitaires as well. Keeping in mind the local tastes and preferences the new showroom will have a wide repertoire of polki designs and additional stock of diamond jewellery also.

That’s not all; the new showroom also has an attached karigar room equipped with latest technology, providing customers with better jewellery servicing facilities.

Tanishq jewellery, from the Tata Group, has been synonymous with superior craftsmanship, exclusive designs and guaranteed product quality. It has built itself the envious reputation of being the only jewellery brand in the country that strives to understand the Indian woman and provide her with jewellery that meets both her traditional and contemporary jewellery needs. The new showroom will offer the complete range of these unique collections and also extend Tanishq’s widely acclaimed certification of authenticity, certifying the purity of gold and the colour, clarity and caratage of each diamond.

Tanishq, India's only national jeweller offers gold and gem-set jewellery (in 22 and 18 carat gold) in over 6,000 traditional, western and fusion looks. The Tanishq retail chain currently includes 95 exclusive boutiques in 68 cities, making it India's first and largest jewellery retail showroom chain.

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