Titan launches Raga Shimmer
April 12, 2007

Titan Industries has launched a new collection of watches, called Raga Shimmer, as part of its Titan Raga series — India's only exclusive women's watch brand. The new range comprises more than 35 beautiful watch models and is specially designed for the woman who likes to dress for the occasion.

Raga Shimmer gets its name from the multitude of shimmering stones that adorn the dial and bracelet of each watch in the collection. Every watch in this collection has found an evocative name based on its look and character inspired by a unique design story.

Crown, an elegant watch with a round dial, is accentuated with stones that move on the half kada — truly like a jeweled crown. Dancing Diamonds is a glittering accessory guaranteed to glam up any feminine ensemble. Bliss presents a smart rectangular case with a series of stones on both sides. The highlight of this watch is its beautifully woven bracelet. Other highlights of the Raga Shimmer collection include mother of pearl dials, delicate half kadas and fully studded bracelets. Priced between Rs2995 to Rs4495, this new collection comprises watches in gold, steel and bi-metal finishes.

Suparna Mitra, marketing head, Titan, says, "Raga Shimmer is a collection of exquisitely designed studded watches that complement both Indian as well as Western-wear. This versatility makes this collection a 'must have' accessory for the modern Indian woman who likes to make a style statement at any social occasion."
The Raga Shimmer collection is available at World of Titan showrooms, select multi brand outlets and department stores across the country.