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Celebrate the monsoons with Sonata and get
10-20 per cent off on all Sonata watches

August 21, 2006

Sonata, the largest selling watch brand in the country, has announced a special monsoon offer to spice up the rainy months. Till September 7, customers buying Sonata watches can avail discounts between 10-20 per cent on their purchases.

The Sonata offer is devised in such a way that the more customers spend, the more they save. In other words, customers will get higher discounts for higher-priced watches. Thus customers can avail of a 10 per cent discount on watches priced between Rs 501 and Rs 750/-, 15 per cent discount on watches priced between Rs 751/- to Rs1500/- and a 20 per cent discount on watches priced more than Rs 1500/-, which comprises pair watches.

Sonata offers a choice of over 650 models across various looks and designs in plain gold, steel and dual tone watches that are suitable for various occasions, styles and personalities. Sonata has recently signed ODI batsman and youth icon Mahendra Singh Dhoni as its brand ambassador and has positioned itself as a brand for the unconventional achiever — for those who want to make a unique impression.

Speaking on the offer, C. Srinivasan, business head, Sonata, said, "The Sonata Offer is in line with our brand strategy to compel customers to create a distinct style and personality with the season's 'must have' accessory — a Sonata watch. What makes this offer extra special is that consumers can now buy a more expensive watch of their choice and get a greater discount."

The Sonata consumer offer can be availed at all Sonata showrooms, Timezones and World of Titan showrooms across the country except in the state of Kerala where there is a separate Onam celebration offer.

About Sonata
Sonata is India's largest watch brand, from Titan Industries, a Tata group company. With a sales volume of over 40 lakh units, the brand is sold through a strong retail network of over 10,000 dealers across the country. Sonata primarily operates in the sub Rs 1300 watch market. It offers a wide range of over 650 models with a price range of Rs 395/- to 1250/- across a wide variety of looks and designs for both ladies as well as gents — gold watches, leather strap watches, steel watches as well as bi-metal watches.

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