Jewellery brand Tanishq, which is growing at 40 per cent annually, on Wednesday launched 400 products under the Jodhaa Akbar Jewellery collection.

"We are growing at 40 per cent per annum and we hope to continue the trend," Tanishq Regional Manager (East) Dwaipayan Sen said at the launch of jewellery collection based on the designs used in the latest Bollywood flick Jodhaa Akbar.

The company achieved sales of Rs 1,250 crore during the last fiscal, he said.

Speaking about the new collection, Sen said the company has launched 400 products under the collection.

Jodhaa Akbar collection products are priced at Rs 10,000 onwards and wedding sets would range between Rs 1.5 lakh and Rs 10 lakh.