“We are exploring areas of leather
accessories and sunglasses. The market survey in this regard has
been positive,” Titan Industries managing director Bhaskar
Bhat said here at the relaunch of the Titan showroom.
He said the watch division, having 50 per cent
of the market share in India, would increase production capacity
from the present 7 million units.
The company has in mind Mumbai and Bangalore
for starting its leather accessories and sunglasses business.
“We will fan out to other cities on the basis of performance
in Mumbai and Bangalore.”
Recording a total turnover of Rs 750 crore,
including Rs 268 crore in jewelleries production in the last
fiscal, Titan Industries registered a rise in its exports to 32
countries in West Asia, Far East and some European countries.
“We are looking forward to expand our market
in the African nations,” Bhat said.
The company’s exports, accounting for 8 per
cent of the turnover, mainly jewelleries, had found buyers
primarily in Dubai, Bahrain, Saudi Arabia, Qatar and Oman, in
particular. “Exports account for 8 per cent of the total
turnover. Our jewellery segment has established itself in West
Asia,” said Bhatt.
Meanwhile, the company plans to infuse new
equity worth Rs 60 crore to write off debts. The funding will be
either through rights or preferential issue or new equity
brought in by existing partners.
TIL is a joint venture between Tata Group and
Tamil Nadu Industrial Development Corporation. It commands a 50
per cent share in the domestic watch market.
The Rs 700-crore company manufactures over 7
million watches annually.