TCS targets
global image, gives staff the language edge
Financial Express — September 29, 2003
New Delhi:
In a bid to become a global player in the knowledge
sector, Tata Consultancy Services (TCS) is training
all its employees to speak and understand at least
one foreign language. The move is not limited
to employees just learning a language but also
making them conversant with the culture and etiquettes
of at least one foreign country.
In an exclusive interview with eFE, TCS foreign
language initiative head Indubala Ashok, who was
hired by the company last year to spearhead the
initiative, said, “TCS has a vision to be among
the top 10 global companies and we will have to
transform its people into global citizens. It
(language initiative) has been taken up as a corporate
project with a strategic aim.” “It’s high time
that Indian software companies understand that
only technology skills will not be able to take
them ahead and their people need to have soft
skills too to compete in the global market,” she
added.
TCS has set up a dedicated department for taking
the language training programme across all its
offices, development centres, departments and
groups. “This is different from the need-based
foreign language skills training that is imparted
by software companies to their engineers before
assigning them a project from a non-English speaking
country. In fact, TCS was also imparting only
need-based foreign language training till recently,”
she said, adding that the company was focussing
on non-language learning such as eating habits,
table etiquettes, etc of different countries.
TCS has created a special foreign language learning
centre at its Thiruvananthapuram facility where
all newly recruited employees are sent for initial
orientation and training before being inducted
into the company. All the new employees are required
to undertake a course in one language of their
choice. Moreover, the company has also started
running similar programmes at all its major offices
and development centres to impart language and
cultural skills to the existing employees, she
informed. The company uses several methods (besides
classroom and online learning) such as role plays,
games and quizzes to invoke interest in foreign
cultures among the employees.
“Our vision is to expose TCS to a multi-culture
environment where each employee is well-trained
on at least one language and culture of the world,”
she said. Language skills are set to become as
critical as technology skills for the selection
of engineers for projects, she added.
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