Heroes of a different mould
The Financial Express — December 9,
2004
Corporate India boasts of some of the most stunning
success stories. While stalwarts from the brick-n-mortar
era such as the Tatas and the Birlas have become legends
on their own merit, the post-liberalisation era witnessed
the emergence of new age entrepreneurs who would take
the world by storm. Most Indians are familiar with the
remarkable life story of JRD Tata, who joined Tata Steel
at the young age of 21 years, and rose to become the
Group Chairman at the age of 34.
With their runaway success in their respective
businesses, which are being run from the country,
they have made the world sit up and take note
of India as a modern, influential nation. Today,
personalities like Narayana Murthy and Azim Premji
have become role models for the rest of the world.
Not just IT firms, other companies have also posted
progressive growth rates to become globally competitive.
For example, Tata Steel and NALCO are the lowest
cost manufacturers of steel and aluminium in the
world. Moser Baer is one of the top three manufacturers
of CD ROMs in the world.
Bharat Forge is one of the leading suppliers to
auto giants, so are Ford, General Motors, and
Toyota. And India's Hero Honda is the world's
largest motorcycle manufacturer. India as a country
has a diversified and large industrial base. Growth
rate of the industry in 2003-04 was 6.9 per cent
and manufacturing registered a growth of 7.2 per
cent. Most of the companies have been able to
generate the funds from their own operations.
The areas whose output is being scaled up are
automobiles, auto parts, metals, chemicals, pharmaceuticals
and electronics. What make these business magnets
tick? On scrutiny, it can be noticed that they'll
have some common traits, such as flexibility,
agility, creativity, innovativeness, fluidity,
futuristic visioning, clear communication, technology-savvy,
sensitivity to human values and highly ethical
business practices.
The industrial economy of any country depends
upon the role and performance of corporate leaders.
Be it sustained growth of national income, balancing
of international trade or payments, meeting the
foreign exchange requirements or mitigating national
resource disadvantage, the country banks upon
them to attend to such national tasks and challenges.
They are the ultimate deliverers, as neither the
government nor the bureaucracy can do it.
It is said that nothing succeeds like success.
But with the changing times, the dimension of
success has also undergone tremendous changes.
Today being successful would mean being innovative,
positive thinking, confident and trend-setting.
This holds true in today's world where new products
and newer strategies have become an absolute necessity
in order to thrive in business.
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