Tata
Steel eyes ferro chrome expansion
Business
Standard
— September 30, 2003
Following the announcement
of an one million tonne steel expansion, Tata Steel
is looking at expanding its ferro chrome business in
the home market.
B Muthuraman, managing director, Tata Steel, said, the
company was studying the possibility of ferro chrome
capacity expansion, but, could not put a figure to it.
Tata Steel, at present, produces 50,000 tonne of ferro
chrome at its own plant at Bannipal, which was a sick
state PSU and has now been turned around to attain full
capacity utilisation.
This was over and above the 50,000 tonne produced through
its conversion agreements with leading ferro-chrome
producers in the country.
Commenting on the prospects of the ferro chrome business
in the near term, Muthuraman said, in future, prices
would slide.
But, that would not deter the company from embarking
on expansion of capacity, being a serious player in
the business.
Moreover, he pointed out that Tata Steel did not enter
into businesses based on price considerations.
That the company has decided to make ferro chrome one
of its main activities was evident from the company’s
move to set afoot in South Africa with the objective
of setting up a 120 tonne ferro chrome plant.
Tata Steel has lined up an investment of Rs250 crore
for the project and was also discussing with IDC for
partnership in the ferro-chrome project.
A Tata Steel spokesperson said, the agreement and details
of equity pattern, nature of relationship and name of
the company were still being worked out and were likely
to be finalised shortly.
On the steel front, the cold rolling (CR) mill was running
to capacity and Tata Steel was assessing demand in high-end
markets and was poised to take a decision on further
capacity expansion, as well as products range.
“Any expansion would be in Jamshedpur as that is where
the knowledge lies,” said the spokesperson. Tata Steel
was increasingly focusing on the automotive segment.
The company desired to be the preferred supplier to
the automotive segment and was keen to forge strategic
partnerships with key players.
To achieve this, the company was planning a steel auto
centre, which would help Tata Steel develop a better
understanding of various automotive processes like forming,
joining and painting through appropriate testing and
simulation facilities.
Tata Steel was currently a supplier to most of the auto
companies in India and was working closely with them
for developing CR-coated steel for their domestic and
export production.
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