Tata Motors launches a wide range of fully built buses and coaches
March 7, 2005

Tata Motors, India’s largest fully integrated automotive manufacturer, today announced the launch of fully built coaches under the ‘Globus’ brand name and a range of branded buses under the ‘Starbus’ portfolio. This introduction is perhaps the largest ever launch by a commercial vehicle manufacturer at one time.

The Tata range of ultra-modern fully built buses redefines mass transportation, by raising the existing standards and setting new benchmarks in safety and comfort of bus travel in the country. The Tata branded buses and coaches, available in Diesel and CNG variants, with capacity ranging from 13 to 67 seater, have been conceptualised to meet the exacting requirements of every user group. The premium range of Globus coaches have been designed to transport the traveller in luxury. Ergonomically designed hi-back, fully reclining ‘soft feel fabric’ seats; spacious leg room; overhead reading lights; personalised climate control vents and attention to every detail make the journey in the Globus the ultimate in passenger comfort.

The Starbus portfolio comprises deluxe, low floor and school bus models. The range offers superior quality and comfort while ensuring unparalleled economy for bus operators. The Starbus Skool is the first in its category to offer a host of safety features. The Starbus Skool takes concern and care of school children to a new level. Features like padded seats with soft tooth guards, anti-skid flooring, luminescent signs, safety alarms and a retractable step ensure utmost safety. The ultra low floor and low floor buses are the result of thorough attention and intricate detailing to ensure passenger comfort.

The buses and coaches are offered in a wide price range between Rs 6.1 lakh to Rs 35 lakh to suit every user profile.

Commenting on Tata Motors’ launch of fully built buses, Ratan N Tata, chairman, Tata Motors stated, ‘This is an important milestone for us. Till date we have had limited presence in the bus segment. The introduction of the bus range and the company’s recent acquisition in Europe will position Tata Motors to gain a strong foothold in the international markets.’

Tata Motors, last month formed a strategic alliance with Hispano Carrocera, a well-known Spanish bus manufacturing company which has to its credit many awards including the prestigious European Bus of the Year. This strategic alliance with Hispano will provide Tata Motors access to Hispano’s design and technological capabilities.

Speaking on the occasion, Ravi Kant, executive director — commercial vehicle business unit, Tata Motors said, ‘ India is currently witnessing a surge in infrastructure development, which is set to bring about a paradigm shift in logistics management and the manner in which people travel. Tata Motors has always been at the forefront of change, our aim is to participate and lead this movement by offering transportation solutions which will enable people to travel in comfort and safety’.

With the introduction of Tata branded buses, the ‘Tata Bus Terminus’ has evolved into a one-stop shop for all customer requirements, providing total convenience to the customer.