...in
parleys with Rover on diesel Indica exports
Business Standard
—
September 18, 2004
Tata
Motors and MG Rover are talking on exporting the
diesel version of the Indica — known as the City
Rover in the UK. The Rover team, which arrived
in Mumbai last week, is still holding discussions
with Tata Motors. “We have already begun shipments
of the diesel Indica to the UK and are selling
them through our Tata Motors sales network in
the country. We are discussing the possibility
(of exporting the diesel version) with Rover but
I can’t comment on when exports will commence,”
said V Sumantran, executive director, passenger
car business unit of Tata Motors.
At the City Rover roll-out in November 2003 Kevin
Howe, chief executive, MG Rover, told Business
Standard: “There is a growing market for diesel
cars in Europe but that excludes low-powered engines.
We are currently discussing the suitability of
the 70PS diesel engine for the CityRover. We will
wait to see how the petrol version of the car
does before we make any other decision.” The discussions
may also include a price revision for the City
Rover and loading up the car with more features.
According to the last available reports, Rover
sold around 4,800 units of the City in the October
2003-July 2004 period. MG Rover and Tata Motors
have signed a five-year deal for the export of
100,000 City Rovers over the period or an average
of 20,000 Indica cars a year. Tata Motors has
shipped around 7,000 units of the city rover to
UK so far. Though shipments began in November
2003, there was a lull period in the last few
months when Tata Motors stopped exports so it
could meet the demand for its cars in the domestic
market.
The City Rover faces stiff competition in the
super mini segment from cars like the Fiat Panda,
Toyota Yaris, Daihatsu Charade and Skoda Fabia.
At pound sterling 6495-8895, the City Rover is
slightly steeper than the Fiat Panda (pound sterling
6295-8895).
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