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Tata
Metaliks targets Rs 1,000 cr turnover
Business
Standard June
18 , 2005
Tata
Metaliks has set a target of achieving a turnover of
Rs 1,000 crore by 2006-07, an increase of 212 per cent
from the current level, by foraying into new businesses.
The company hopes to reach its
target by entering downstream businesses. Tata Metaliks
was in the process of charting its roadmap and was weighing
manufacture of billet and alloy steel varieties complementary
to Tata Steel's product range, which was moving up the
value chain. Tata Steel happens to be the parent company
of Tata Metaliks.
The move to diversify was part
of Tata Metaliks' conscious effort to graduate from
a one-product company.
The company has mentioned in
its annual report that castings was another area that
was under consideration.
Castings capacities in the developed
world were being replaced by new capacities in China
and India. Automobile castings were being increasingly
outsourced from India by international automobile giants
and Tata Metaliks believed that it possessed a rich
insight into the business.
For the purpose of implementing
business extensions, Tata Metaliks has already requested
the West Bengal government to allot land nearby location
of the plant at Kharagpur.
At present, Tata Metaliks plant
was spread over 260 acres and it was understood that
the company had indicated an additional requirement
of around 500 acres.
The company recognised that while
considerable value was created in core manufacturing,
the business value would need to be created upstream
and downstream for long-term competitiveness.
The company was evaluating both
the extensions. Tata Metaliks was looking at backward
integration through acquisition of iron ore mines and
coal blocks for which it has applied for government
permission.
This would help the company save
costs and also enhance its business flexibility to play
either the-end product or the intermediate products
markets.
However, pig iron would continue
to be the core product. The output was expected to touch
3.20 lakh tonne in 2005-06 from the present level of
1.63 lakh tonne. The newly installed blast furnace would
make this possible.
The company installed the new
blast furnace in 13 months against a prevailing industry
benchmark of 16-18 months.
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