December 13, 2017

Tata Technologies becomes the first ESO company to demonstrate full machine development capabilities in the industrial heavy machinery space

Tata Technologies has successfully partnered with Hitachi Construction Machinery, Japan, and Tata Hitachi Construction Machinery to develop the new backhoe loader, christened Tata Hitachi Shinrai

Bengaluru: Tata Technologies, a leading global provider of engineering solutions and manufacturing enterprise IT, today announced that it has successfully collaborated with Hitachi Construction Machinery Japan and Tata Hitachi Construction Machinery to develop the new backhoe loader, christened Tata Hitachi Shinrai. It is for the very first time that any Engineering Services Outsourcing (ESO) company has demonstrated full machine development capabilities in the industrial heavy machinery space by supporting the customer from concept to production.

The Tata Hitachi Shinrai has been designed with enhanced aesthetics and features to increase productivity, reduce fuel consumption and operating costs, with improved durability for customer applications in India. It was unveiled at EXCON 2017, Bengaluru, at the Tata Hitachi booth in the presence of Sandeep Singh, managing director of Tata Hitachi Construction Machinery, and Warren Harris, CEO and managing director of Tata Technologies.

Speaking at the launch, Mr Singh said, “We were looking for a full-system integration solution which would help us gain a larger share in the competitive market. The collaboration between Hitachi Construction Machinery, Japan and Tata Technologies and Tata Hitachi Construction Machinery offered us just that. Combining our joint extensive market knowledge with the intensive domain expertise of Tata Technologies, the new backhoe loader that has been developed is a high-value machine that will deliver reliability, capability, simplicity, improved productivity, and cost management. We look forward to crafting more such ingenious solutions through this combined partnership”.

Speaking on the occasion, Mr Harris said, “Our global footprint, extensive product development experience, and proven engineering capabilities enable us to deliver innovative, functionally relevant and differentiated solutions in the industrial heavy machinery space. Our ability to harness the latest and the right technology empowers our customers to swiftly achieve a competitive edge in the market. The requirement for specialist skills and scalable resources were seamlessly aligned using Tata Technologies’s globally distributed execution model. Our partnership with Hitachi Construction Machinery Japan and Tata Hitachi Construction Machinery is a testament to our success brought about by a combination of our extensive domain knowledge and application of digitalised New Product Introduction (NPI) methodologies.”

The design team from Tata Hitachi Construction Machinery designed the new Tata Hitachi Shinrai with significant collaboration from both Hitachi Construction Machinery’s and Tata Technologies’ engineers. Tata Technologies’ experience in the industrial heavy machinery domain allowed the new machine to have a cabin that is ergonomically designed and engineered, incorporating roll-over (ROPS) and falling object (FOPS) protective structures, along with unique market requirements such as ‘Duck Walk’ capability, and advanced electronics such as GPS and telematics. Additionally, Tata Technologies employed their experience in Value Analysis/Value Engineering (VA/VE) and Teardown & Benchmarking (TDBM) to minimise production costs in line with competitors’ cost.

A combination of Tata Technologies’ competencies in the engineering and design domain, enabling tools and methodologies, and customer collaboration has demonstrated a time and cost-effective solution, driving efficiencies throughout its product development cycle.

Tata Hitachi Shinrai epitomises the coming together of Hitachi’s expertise in research, Tata Hitachi’s design prowess and Tata Technologies’s capabilities in design and engineering. Tata Technologies’s design and engineering capabilities in Romania have been backed up with engineering, Computer Aided Engineering (CAE), Computation Fluid Dynamics (CFD) capabilities in India, together with project management and styling support from the UK and USA.