November 27, 2018

Tata Sky along with ShortsTV brings the global world of short stories to India

The first-ever short stories and film service available on the mobile app and large screen

Mumbai: Tata Sky, India’s leading content distribution platform and innovator, announced a partnership today with ShortsTV, the world’s first and only 24/7 TV channel dedicated to short films. The newly launched Tata Sky ShortsTV is India’s first-ever curated platform for short stories and films. A first-of-its-kind service in Asia, Tata Sky ShortsTV will provide about 600 hours of unconventional and captivating short format stories on a single platform that can be accessed on-the-go.

Tata Sky ShortsTV will feature a line-up of 2,000 premium titles, including the best of Oscars, Cannes, etc, as well as a comprehensive collection of recent Indian short stories and films. Subscribers can look forward to an exciting mix of award-winning and nominated short films covering a variety of genres such as comedy, drama, thriller, mystery, crime and adventure, amongst others. This premium offering will be available to subscribers 24X7 on their television and the Tata Sky Mobile App.

Speaking at the launch, Arun Unni, chief content officer, Tata Sky, said, “As viewing habits evolve, short films have seen a huge surge in popularity across the world, including in India. Increasingly, prominent filmmakers and actors are using this creative medium to tell wonderful stories being watched by millions on the internet. However, there hasn’t been a single curated destination for the Indian consumer to watch this content. ‘Tata Sky ShortsTV’ aims to be that destination where a curated selection of 2,000 plus of the world’s best short films can be enjoyed on a 24x7 basis. We are proud to partner with ShortsTV, who have worked hard for more than a year to localise the proposition with 500 plus Indian short films.”

Commenting on the occasion, Carter Pilcher, chief executive at Shorts International and member of the Academy of Motion Pictures, said, “We are thrilled to partner with Tata Sky. They’re India’s cutting-edge content distributor and as their launch of Tata Sky ShortsTV proves, they’re way ahead of the crowd. The new Tata Sky ShortsTV service is a fantastic addition to their value-added services portfolio and will be a huge success with millennial audiences and those who love the best movies. ShortsTV has also partnered with Royal Stag Barrel Select Large Short Films to bring a flood of India’s most original and powerful short films to Tata Sky ShortsTV.”

Tata Sky ShortsTV will open the world of short films to a larger Indian audience and will feature acting mavens from across Hollywood and Bollywood such as Tom Hiddlestone, Judi Dench, Benedict Cumberbatch, Keira Knightley, Naseeruddin Shah, Nawazuddin Siddiqui and Radhika Apte, to name a few.

Some of the international finds include among others God of Love, Bear Story, Atlantic, Henry, Borrowed Time, Curfew, Blood Money, A Sense of History, Neighbours, Walls, Blue Season, Midnight of My Life and Picture Paris. Also Chutney, Ahalya, Shunyata, Aamad, Kheer, Arre Baba, Urmi’s Cat, Naughty Amelia Jane are just some of the critically acclaimed films that will be available on the platform.

Tata Sky ShortsTV is available on Tata Sky Mobile App and can also be accessed on Channel #113 (SD) and #112 (HD) at a minimal cost of INR 75/month on TV through a STB and on watch.tatasky.com.

Check out the exclusive short stories titles on Tata Sky Shorts TV.