Mumbai: Tata Indicom has tied up with the Marathi Abhimaan Geet — a song for which, for the first time ever, over 450 artistes have lent their voices. The song was released in Thane on February 27, 2010, on the occasion of Marathi Bhasha Diwas.
The song, penned by noted Marathi poet Suresh Bhat, has been set to tune by the well-known composer Kaushal Inamdar. Labhale amhas bhagya bolato has been sung by 112 established singers and a chorus of 356 upcoming singers. It has been recorded across Mumbai, Chennai and Thane with 12 sound engineers and 65 musicians.
Kaushal Inamdar, the composer and the man behind this initiative, said, “This song is the culmination of the effort of many people and I thank each one of them for their contribution. It is a matter of great pride for me to see our efforts bear fruit today and I hope that the song and this initiative achieve a lot of success.”
Shemaroo Entertainment is the digital partner and is set to make this song available across all digital platforms.
Shashank Pore, AVP, marketing, Tata Indicom, Tata Teleservices (Maharashtra), said, “Tata Indicom is honoured to be associated with the music release of the Marathi Abhimaan Geet. We have always tried to ensure that our services are customised for our subscribers with local flavour and content and what better means than music, which knows no boundaries.”
Customers can set the Marathi Abhimaan Geet as their welcome tune by dialing 12800300. (Call charges: Rs6 per minute)
They can also dial into the Tata Indicom Music Station at 54321396 to listen to the full song. (Call charges: 60paise per minute)
A special collector's edition of the Marathi Abhimaan Geet audio CD, along with a book, is available in leading book stores and music shops across Maharashtra for Rs300.