Titan Industries, manufacturers of Titan watches and Tanishq jewellery stole the limelight by walking away with the most admired brand awards in the ‘Jewellery and Timewear’ segments at the 5th Annual Lycra Images Fashion Awards. In addition to winning these titles for the fourth successive time, Titan and Tanishq were also awarded the ‘Retailer of the Year’ awards late last year, which culminated with select top-notch brands walking away with prized possessions.

Titan and Tanishq outshone its competitors in the ‘Timewear’ and ‘Jewellery Category’, where brands such as Timex, Movado, Citizen, Asmi, Sangini and Kia were among the other nominees in these categories. For both Titan and Tanishq, it was history repeating itself for the fourth year in succession.

Some of the others amongst the listed categories of the LIFA were shirts, trousers, jeans, women wear, kids wear, fashion retail brand, etc apart from watches and jewellery. Categories like Most Recalled Fashion Campaign, Most Preferred Retail Chain, Exclusive Brand Retail Chain, Apparel Company of the Year, Fashion Retail Concept of the Year, Brand Professional of the Year, Retail Professional of the Year, Visionary of the Year, Lifetime Achievement Award were also present.

Elated at Titan Industries’ 4th successive achievement Bijou Kurien, COO, Titan, said, “Titan has been pioneering design and retail innovation in the lifestyle category and has earned the trust of its customers for technology expertise. We have introduced novel designs in both jewellery and time-wear products year-on-year, in order to match the evolving customer preferences and complement the budding taste of the next generation.”

Adding further Bijou Kurien said, “The past year has been a year of great achievements with Titan further strengthening its stake as the pioneering lifestyle brand in India. Capitalising on its design and retail expertise, Titan has sustained its dominant position in the time-wear and jewellery segment while achieving recognition at significant platforms. The LIFA awards further highlight the fact that the customers continue to acknowledge us as the leaders in today’s competitive market scenario.”