Tanishq, India's leading jewellery brand launched Colors, an eye-catching collection of pure gold jewellery offset with coloured stones, Kundan and Jadau amidst a soul stirring musical rendition and dance recital. Renowned classical singer Shubha Mudgal held the audience captive with her soulful recital at Taj Lands End, Bandra's captivating seaside locale on the occasion of the launch. Shubha Mudgal's mesmerising performance coupled with an inspired dance recital by classical dancers invoked the significance of Colors in our lives.
The evening presented a blend of many moods and emotions using the varied nuances of Music and dance to showcase feelings of hope, serenity and victory — symbolic of the connotations of different hues in our lives.
Commenting on the occasion Abhijit Achwal, regional business manager, Tanishq said, "The Colors collection represents a contemporary adaptation of the traditional jewellery styles impeccably symbolising today's woman. Shubha Mudgal's style of music and her personality epitomise today's woman and we are very happy that she is associated with the Colors collection."
Tanishq Colors is a line of exclusive Indian jewellery in traditional designs offset by a selection of contemporary colourful stones, Kundan, Jadau and enamel detailing. The distinguishing feature of this range is the creative attempt made to interpret the many-layered meanings that colours convey to us and translate them into unique designs to convey the associations and emotions that colours evoke.
The colored gems and stones used in this range reflect the interpretations, emotions and individuality of the person. Tanishq, which has been at the forefront of identifying the newest trends/customer preferences has captured this idea and translated it into designs, which forms the Colors Collection.
Speaking about the collection Ms Harman Dhillon, brand manager, Tanishq added "A woman has her own preferred colours and uses the meaning that is associated with those colours to her advantage. So she might use pearls to convey class and sophistication or may use pinks to subtly hint playfulness or fiery reds to connote victory. The fashionable and trendy Colors Collection offers an apt solution to the evolving fashion needs of our customers."
The designs under this collection fuse the modern day sensibilities with conventional styles. Thus traditional motifs have been set with coloured stones and crafted in a manner to ensure a contemporary feel. The collection offers a range that is traditional in its essence yet contemporarily stylised to suit the changing tastes and jewellery wearing habits of customers.
The Colors range will be priced between Rs 15,000/- & Rs 200,000/- and will be available across select Tanishq boutiques.