Mumbai: Infiniti Retail's electronics retails arm Croma has introduced its own branded, private label consumer durables and electronics under the branding, `Handpicked by Croma'.

 

It said that from today it is entering the premium entertainment segment with the launch of high definition Croma LCD TVs, available in two screen sizes, 42 and 47 inches and LED TVs in 40  and 46 inch sizes.

 

"Croma's high definition LCD and LED TVs provide sleek design, brilliant sound quality and remarkably detailed images with natural motion," it said in a statement.

 

"The advanced technology combined with exceptional features like picture freeze, digital audio, power up logo, teletext, sleep timer, etc, delivers perfect clarity and unrivalled picture quality that brings images to life," it added.