Tata Sky, te joint venture between the Tata Group and STAR, has signed Aamir Khan as a brand ambassador.

Aamir Khan, will feature across all Tata Sky brand and product communication including advertisements on TV, Print, Outdoor, adio and other mediums.

"Aamir makes a perfect fit with the Tata Sky brand values of trust, high-quality entertainment and innovation. As our brand ambassador, he will be instrumental in communicating the benefits of Tata Sky to consumers across the country.

It is our privilege to be associated with an actor of the highest caliber and excellent standing in the entertainment industry," said Vikram Kaushik, CEO & MD, Tata Sky Ltd.

Tata Sky crossed the two million connections mark in a period of 20 months, thus retaining its position as the fastest growing direct-to-home service provider across the globe.