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Cynthia Rodrigues
Tata Consultancy Services' Learning and
Development centre prepares new recruits to take on
the formidable challenges that lie ahead. A look at
the fascinating programme, and how it helps shape young
graduates into professionals
A
casual observer, strolling in the sprawling 58,000-sq
ft campus in Technopark, Thiruvananthapuram, would easily
mistake it for a modern university complex. Bright young
engineers attend seminars and workshops, work on computers
in their classrooms, exchange notes with their colleagues
in the audio-visual rooms, or listen intently to their
lecturers.
The observer would not be far
off the mark, for the state-of-the-art training centre
of Tata Consultancy Services (TCS), set in an idyllic
environment where students can at times hear
the roar of the waves, or even the chirping of the birds
is as good as the best university campus anywhere
in the world.
The Learning and Development
(L&D) centre was established in 1998 by TCS, a company
which invests about four per cent of its annual revenues
in training its workforce. It has 18 classrooms, a library,
an auditorium, a conference hall, discussion rooms,
and about 300 personal computers connected to servers.
The centre has the capacity to
train nearly 650 people, and has been a training ground
to a very large number of TCS campus recruits since
1998. Whenever there is a larger influx of trainees
due to an increased demand, the training is replicated
at other locations.
Initial learning programme
New engineering recruits undergo a six-week 'initial
learning programme' (ILP) at the Thiruvananthapuram
facility operated by the company. The ILP aims to transform
engineers from diverse disciplines into software professionals
and to initiate them into the TCS way of life.
Says Dilip Kumar Mohapatra, global
head, L&D, "TCS L&D activities are totally
competency-based. Since the business is driven by competency,
learning, which involves acquiring competency and bridging
competency gaps, becomes a prime mover for the company's
revenue. Our recruits come from higher learning institutions
and we enable them to blossom into potential consultants
during this programme."
In the past, ILP was conducted
at the company's branches at different locations. While
this served the training needs of the new entrants,
there was no consistency in the way in which training
was imparted. Dr F C Kohli, then deputy chairman, TCS,
decided to conduct the training in one place.
K Lalitha Prasad, delivery head,
Corporate Learning Centre, says, "Thiruvananthapuram
was chosen because of the serenity of the surroundings
at Technopark, which ensured there would be few distractions.
The learning ambience too was good."
Dr Seenivasagam Neethi, program
director of Global ILP, emphasises the importance of
this induction training, "Because there is a gap
between what academia produces and what is expected
from recruits from the professional point of view. We
have to create a process orientation, a discipline where
they create software from an industry perspective. Also,
while each project may require different skills, they
need a common minimum programme that will equip them
for any kind of project. They also have to know about
TCS processes and the TCS work culture."
The ILP has been designed as
a programme that can serve primarily engineering recruits,
no matter which project they are allocated to in the
future. There are plans now to offer further training
in about five pre-identified streams with the desired
focus on specific competencies.
Different strokes for different
folks
The L&D centre also takes care of the training needs
of people who join corporate group HR. These recruits
undergo a programme called Pit Stop, which takes them
through all TCS processes. Management graduates, hired
for a sales career, go through a separate induction
programme, which trains them on the TCS business, its
practices and the business life cycle. There is another
induction programme for people recruited for the BPO
business.
New recruits move to Thiruvananthapuram
for a period of six weeks, during which they are groomed
to shed their 'campus frivolousness' and assume their
new roles as professionals and corporate citizens. For
the freshers, this is a heady period during which they
learn a new language, acquire professional skills and
are taught to conduct themselves in different cultural
settings.
For instance, the Life Skills
segment of the curriculum enables participants to appreciate
other cultures and handle survival situations. It includes
tips on personal grooming, global business etiquette,
table etiquette, oral and written communication and
technical writing and presentation skills. Recruits
are taught to cultivate interpersonal and team-playing
skills in a multicultural environment.
Global careers
Says Dr Neethi, "Almost all our associates now
opt for a global career. So we have to prepare them
for that mindset. They should be sensitive about cultural
differences."
The ILP is quite different from
a traditional teaching programme. Lectures, though important,
don't dominate the sessions. Role-plays and other mechanisms
are used to make them interactive and lively. Communication
includes a lot of listening drills and getting used
to accents, besides experiences and anecdotes. In addition,
the students study German, French or Japanese.
The challenge here lies not only
in teaching Indian associates about the culture of other
countries, but also in teaching non-Indian associates
about the culture of India and other nations. The programme
naturally needs to be customised for the audience.
For example, in the US there
are differences in the way the curriculum is offered,
depending on the location, either on the East or West
coast. The programme takes into account the university
that the associates have come from and the curriculum
they have undergone. Interestingly, the medium of instruction
is always English, even in non-English speaking countries.
This is because of the trans-national nature of the
English language in which the world does its business.
The soft skills element forms 30 per cent of ILP. The
technical component comprises 50 per cent, while TCS
orientation and processes form the remaining 20 per
cent of the curriculum.
Resource persons
ILP has a permanent faculty of 30 members, who act as
resource persons. Of these, 10 have a technical background,
17 are specialists in soft skills, and three are in
administration.
Engineers working on different
projects are also invited as visiting faculty. "The
idea," says Lalitha Prasad, "is that the best
people to teach TCS processes are those who have gone
through the training themselves. Between projects, these
people are brought to Thiruvananthapuram. They take
up courses depending on their strengths and the kind
of projects they have worked on. They share their experiences
and talk about the technical side of the business."
The permanent faculty take up
Life Skills, and also function as mentors to a batch.
They deal with all kinds of issues that participants
might need help with, including personal ones.
The L&D group in TCS, however,
does not consist of ILP alone. It also includes the
Continuous Learning Programme (CLP), the Foreign Languages
Initiative (FLi), Leadership Development Programmes
(LDP) and the Academic Interface Programme. CLP caters
to the entire workforce base of TCS. It has mainly two
streams, technical and processes related, and domain-specific
and functional. The LDP has several modules that are
intended for leadership development across three levels
and across several verticals.
"As part of their appraisals,
associates are supposed to fill up a personal development
plan," elaborates Prasad. The information is then
consolidated and forms the basis for deciding what sort
of courses are to be organised.
Even though the programme has
been designed in a standard structure for participants
from IT and non-IT backgrounds, the ILP team reviews
it periodically. "Our programme managers handle
need analysis and propose courses to fill any gaps based
on the feedback received," explains Dr Neethi.
"Customised programmes for individuals are not
possible as the scale of training is a minimum of 10,000
recruits a year." The course content also evolves
as the nature of the business changes.
Changes in the offing
There are other changes in the offing. As the number
of people recruited overseas increases, it may be necessary
to have induction spaces at overseas centres. Already
TCS has four ILP centres in the US, China, Budapest
and Uruguay. These centres have their own faculty, but
the ILP team still looks after the curriculum and tracks
the overall progress.
The Thiruvananthapuram centre
cannot cater to the needs of all the new recruits. The
team has, therefore, worked out alternative arrangements
in cities like Bhubaneshwar, Coimbatore and Hyderabad.
The ILP group is currently awaiting
the completion of Peepul Park, a huge complex of 3.5
lakh square feet adjoining the present centre, which,
once ready, will cater to more than 2,000 recruits.
The needs of ILP, however, cannot wait.
Since campuses alone cannot fulfil
its needs, TCS also sources its people directly from
the market. While nearly 10,000 raw recruits are trained
by November, the last quarter of the year is reserved
for training such direct recruits. Apart from this,
experienced professionals are hired to fulfil specific
needs. These lateral hires get some TCS orientation
but they quickly move into project-specific acclimatisation,
sometimes at the project location.
Clarifies Mohapatra, "We
are now trying to get into a mode of co-creation of
capability, which involves a rigorous process of consultation
with the business units and the customers. L&D people
actually sit with the business people to discuss the
learning needs and jointly evolve content, design, delivery
mechanism, etc."
Meanwhile, the ILP team has introduced
Professional Value Add (PVA), a novel initiative to
assist recruits in their desire to become good professionals.
The team encourages recruits to add value to their batch
by behaving professionally or engaging in an activity
that helps others. Participants are given certain guidelines
on how to behave.
Individual victories become group
victories. And if an individual defaults, the group's
synergy suffers. At the end of the training, the best
batch is rewarded. The success of PVA has prompted the
ILP team to consider introducing Learning Value Add,
through which participants will be encouraged to share
learning.
It is said that the man who graduates
today and stops learning tomorrow is uneducated the
day after. New entrants in TCS' growing family are learning
the truth of these words, thanks to the efforts of the
ILP.
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Bonjour,
Monsieur l'Ingénieur
The Foreign Languages Initiative (FLi), an L&D
process, takes care of the language training needs
of all TCS recruits. Currently it offers a choice
of three languages, Japanese, German and French.
Says Mohapatra, "In a company like TCS, which
is so large and where allocations and deputations
are so complex, it may sometimes be difficult
to proactively identify a group going to Hungary
or Germany well in advance and conduct focused
training. This is taken care of by introducing
FLi at the ILP stage."
"The courses offer
a first-level sensitisation to the language,"
says Indubala Ashok, head, Global FLi. "They
provoke curiosity about the language and culture,
and enable participants to interact in basic survival
situations. These include things like introducing
oneself in a personal and professional setting,
greeting rituals, fixing and cancelling appointments,
issuing, accepting and refusing invitations, leave
taking, apologising, etc."
After the course, participants
can choose to enhance their learning at the Language
Corners, which are extensions of the library,
at the branches. These contain language materials,
CDs and audio aids, dictionaries and culture videos,
meant to reinforce what was taught in the ILP.
Most branches also hold refresher classes.
Based on the business needs,
associates receive further orientation at the
project site. This includes more Life Skills related
to that specific culture and advanced language
learning.
As the numbers of associates
going to a particular country increases, the knowledge
is ploughed back into the language learning and
life skills sessions. Ashok has introduced different
mechanisms to reinforce language learning, including
help with foreign language translations for TCS.
She has also encouraged some campuses to introduce
language teaching so that the chances of their
students being recruited by TCS are improved.
One heartening initiative,
true to the Tata spirit, has been the initiative
to teach English to Tamil-speaking engineering
students in rural Tamil Nadu. These students,
who lacked English-speaking skills, were given
a backgrounder course in the English language.
Later, some of the students
enrolled in another course with the British Council
and successfully got through the certification
exam. Even though only a fraction of these students
were finally recruited by TCS, it was a matter
of pride for the company, and the FLi team in
particular, that their career prospects improved
significantly, thanks to the new language skills.
The new skills will enhance the prospects of their
being hired by other IT companies.
At ILP, foreign languages
are being seen as an instrument to ensure cross-cultural
sensitivity and tolerance, and respect for other
cultures and people. The attitude will help enhance
the TCS global culture.
Ultimately, as associates
travel to foreign countries and seek to transform
themselves and those around them, they will learn
that the limits of their language are the limits
of their world.
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Uploaded
on September 7, 2006
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