A football coaching camp for school children in Bhubaneswar was organised by the Tata Football Academy (TFA) from September 27 to October 1, 2003. Vijay Kumar, assistant coach TFA, was deputed to instruct the 52 boys who reported for the camp. The camp was inaugurated by the sports secretary of Orissa. Two training sessions were held every day for four days.

The final day of the training camp witnessed the minister for sports, Ranendra Pratap Swain speak of Tata Steel’s contribution to organising the camp and requested that some of the camp participants be sent to Jamshedpur to the TFA so as to experience the training regime there. The students were presented with tracksuits with the words 'Sports is a way of life – Tata Steel' emblazoned on them. Vijay Kumar came back very satisfied and pleased with the performance of the boys during the camp.