Lisa
Urquhart of FT.com, the website of Financial Times, London, interviewed
Tata Group chairman Ratan N Tata recently for an article, which appeared
on FT.com on 11 August 2000. Below is a transcription of the interview, which
covers a range of issues, from restructuring and the Tata retirement age to global
acquisitions, and bidding for Air-India. Lisa Urquhart:
You trained as an architect but considering that you never worked as an architect,
do you regret that? Ratan N Tata: I
worked in an architect's office for a couple of years. Yes, in some ways I miss
not being an architect because it was a very satisfying profession. But it has
also served me very well in industry. In many
ways architecture is dealing with the translation of a set of requirements to
specifications that have to find their way into how people exist in an environment,
in taking a set of requirements and converting them into a usage. Architecture
also involves dealing very closely with budgets, it involves relating to people,
marketing a product to people and it involves a lot of attention to details and
design, all of which in one form or another have been a great boon to me as I
have gone through my career. LU: You studied
in Cornell. How did that come about? RNT:
I always wanted to go to the United States. I didnt go straight to Cornell,
I went to America and applied from there. At that time the college board exams
were not given in India. LU: How old
were you then? RNT: I was 15 at the
time, and I went on my own. LU: Was
it daunting? RNT: Daunting? No, it was
wonderful. I was a free person suddenly, in a country for some reason I always
wanted to go to. LU: Right, to shift
gears slightly. Youve been busy restructuring the Tata Group, consolidating,
sharpening focus. How far down the road have you travelled? RNT:
Not very far down the road, I am afraid. We have a long way to go in terms of
consolidation and focus. I would say in conceptual terms we are probably 60 to
70 per cent of the way, and in terms of implementation probably 20 to 15 per cent
of the way. LU: Is this because of the
scale of the task? RNT:
Consolidation, restructuring have to take into account so many issues, some of
them emotional, some of them traditional. There is also the issue of our shareholding,
there are the employees, and there is tradition. There
has been a great deal of problems in terms of attempting to change a culture that
is very soaked in tradition, that has been there for many years, thats been
handed down from generations. Many employees feel that is the way that the Tatas
have operated and a change from that is something that they resent. But they also
resent it when you dont make any changes (laughing). LU:
Are you also looking at changing the corporate structure? RNT:
Yes. The corporate structure does need to change along with consolidation. The
kind of structural change that we are seeking is giving more attention to performance
and measurement of performance, greater mobility between companies in terms of
manpower and a greater focus in companies on strategic issues rather than on tactical
operations. LU: Is the need for more
innovation in focus also? RNT: In a
country that has been very protective, innovation was not the main differentiator.
But now it is different. Some of our companies have adapted well and some are
having problems doing this. LU: Which
are the ones that are having problems ? RNT:
The more traditional companies in very capital-intensive areas are having problems
making those changes because they have not necessarily modernised over the years.
Others, which are in the less capital-intensive areas and are therefore less locked
into given technologies are able to innovate quite fast. LU:
Tatas have been known to be generous in terms of perks like housing, etc.
Do you see that changing? RNT:
No. I think in the near future that will probably not change, because there is
no way in the Indian context an Indian employee can afford his own housing. For
some time to come, the culture will be that the employer provides all these benefits
in addition to salary. It has to change one
day, but it will change when housing shortages disappear and when housing costs
come down to within the reach of all employees. These benefits were not there
50 years ago, because they were not necessary. Your salary allowed you to go and
rent a place or buy a place to live in, but today it is impossible. There
would be no way on my salary that I could go out and either buy a home or rent
an apartment. Even on my salary I couldnt do it. LU:
What are the main threats you see to the Group? And to the Indian corporate
sector? RNT: I think the main threat
to the Tata Group would be our inability to change fast enough. We do have resistance
to some of the changes, it is easier not to do, but we have to change in order
to be in keeping with the changing times. Our inability to do that effectively
will be one major threat. The other challenge
we have is to be less risk-averse. We have been a very conservative house and
we have been applauded for our conservatism but today we need to take more risk.
We dont need to be flamboyant or cavalier but we need to be less conservative
than we have been. Moving to industry as a whole in
the country, the greatest challenge to industry will be to be globally competitive,
and that is something within the group we have made as one of our main objectives:
that each of our companies should benchmark itself against the best of breed globally
and we must decide on whether we remain in that business using that as one of
our criteria. If India cannot be globally competitive then in course of time Indian
industry will slip into the hands of others. LU:
Is the brain drain, particularly in the hot sectors of I-T, affecting Tata?
RNT: No, not really. We have the largest software
operation in the country, I think collectively we employ 15,000 to 20,000 computer
specialists. All IT industries have a high attrition rate, something of the order
of 25 per cent, ours is slightly lower, but it is still very high. But if you
ask: is there a brain drain from India, I would say, yes, there is a brain drain
and I think that will continue so long as the opportunities elsewhere exceed the
opportunities in India. LU: Are your
companies offering equity to keep IT staff? RNT:
That is starting to happen, and we are also looking at share options being offered
to our employees in many of our companies. In fact, in the current year, we are
going to many of our shareholders' meetings to seek shareholder approval to institute
employee share option schemes. But this in
itself I dont think will keep people here. It is the excitement of being
involved in a Cisco or a new dotcom company in the US that has a lot of promise.
And the US in itself is an attraction, in terms of quality of life. So there are
many issues we have to address here if we are to keep our brain power in the country. LU:
Youve decided to merge your cellular company with AT&T-Birla. How
is that shaping out? RNT: That is developing
in a very exciting way. We hope that the three of us coming together will provide
a large footprint, which we believe is necessary to count in the country as a
cellular services company. We hope this will be the start of further amalgamation
and of acquisition of other telecom service providers. Our aim would be to be
one of the larger cellular companies in the country. LU:
Are you satisfied with the growth in the market? RNT:
In the metro cities it is almost phenomenal: you see every person with a cell
phone in his or her hand. In smaller towns, it has been slower, but it is a pretty
phenomenal rate of growth. LU: How
ambitious is your telecom deal? RNT:
Right now it covers the states of Maharashtra, Andhra, Goa, and Gujarat. What
it can cover will be more a function of what we are able to acquire. LU:
What are you planning to acquire? RNT:
I dont think I can talk about that without either putting prospective players
into a state of consternation or prematurely displaying our hand -- so I would
like to refrain from answering that question. LU:
Is the Tata Group also looking at infrastructure? RNT:
We have looked at that -- certainly in power, because we are in power ourselves.
But the problem with power is either you should get the distribution of power
within your control, or, if you dont, you need a so-called power purchase
agreement with the state electricity board, which provides you with assured payment.
This has been one of the greatest deterrents to many of the power projects taking
off. The need for power is certainly there,
but it is supplemented by the need for road connectivity, for telecoms. The need
of the hour for India is massive investment in infrastructure, which will also
create a massive job market, which India also needs. And this, in turn, would
call for investment from abroad and a tremendous opportunity for foreign investment
or foreign involvement in the contracts. LU: Are
opaque government regulations a deterrent? RNT:
Yes, government regulations have been a little vague in terms of what will happen
and how Indian companies will operate. Issues like land acquisition, right of
way, litigation by environmentalists -- all these factors have played their part
in the lack of growth of infrastructure projects in the country. We need legislation
that will ease these deterrents. LU: What
was the driver in your acquisition of Tetley? RNT:
I think the main driver for that was, in fact, (the need) to obtain a global brand,
a brand that was well respected and a brand that had visibility in the Western
world. What it brings to us is tremendous synergy between the source of tea, which
is ourselves, and the use of a global brand in helping penetration in various
markets -- for that brand and for ours by the use of complementary strengths in
leaf tea and teabags. Also: synergies in the US between Tetley operations and
ours in the instant teas business. So there are a whole host of synergies we feel
this can bring. Apart from that, I think it
gives us a global reach that we did not have earlier. To me it is a very exciting
acquisition, very strategic for us in the tea business. Perhaps it will move us
into the beverage business in the course of time. I am very positive about this
and very hopeful about the future. LU: Beverage
business, as in coffee, soft drinks? RNT:
Well, in the first instance, tea-based beverages are what I was referring to. LU:
And what are your plans vis-à-vis Air-India? RNT:
In fairness I cant say that I am planning to bid but I am certainly interested
in seeing what the international adviser puts out as a document. I have a view
that Air-India will need the input of a foreign airline because there is too much
to be done in that airline that a non-airline company would find impossible to
do. It needs fleet replenishment, it needs resurrection of its presence at various
airports, improvements in maintenance facilities and great synergies can come
from an international partner. So if we were to be involved we would necessarily
want to choose an international airline to partner with. LU:
Do you have preferences among foreign airlines? Singapore Airlines? RNT:
No (laughing). As you know we tried, in vain, to form a domestic
airline in conjunction with Singapore Airlines, which we respect very much in
terms of its capabilities and its performance. Certainly, at an appropriate time,
if we were interested we would go and talk to Singapore Airlines again. We havent
ruled out bidding for Air-India but we havent taken any decision to do so
either. But if we were to do it we would certainly seek a partnership with an
international airline and certainly I think Singapore Airlines would be the first
airline we would go talk to. We hear it is
going to be some time in August that they are going to seek a statement of interest.
There will be some document that goes out in August that both defines the role
and provides some data on Air-India. We would certainly be interested in looking
at those documents and then deciding what we should do. I
was the chairman of Air-India for three years in the mid-'80s and so, in a manner
of speaking, I do know some of its problems -- but I dont have the answers
as to where it stands today. LU: You are now
in your mid-60s and have been quoted in recent times that you will be stepping
down when you turn 65. What will this mean for the Tata Group? RNT:
Let me clarify this because my comments have been somewhat misinterpreted. What
I said on that BCC show was that I would be stepping down from my executive role
in the company, because 65 is the retirement age from executive positions of managing
director or chief executive. Today I am the chief executive of Tata Engineering
(Telco), our automobile company, and I am the executive chairman of Tata Sons.
I hold no other executive positions in the group, and from both those positions
I would need to withdraw. In the case of Telco
I would need to find a chief executive and put that chief executive in place,
and I would probably continue as its chairman but in a non-executive capacity.
In the case of Tata Sons, (the company) even today does not have a managing director.
I am the executive chairman, because there were reasons to make me that, and also
because I drew my salary from Tata Sons. But I will continue as a non-executive
chairman of Tata Sons and retire but withdraw the executive nomenclature from
my title. Tata Sons may have a managing director at
some point of time, but there will not be a successor necessary there in two years
time. There will certainly have to be one in the next seven years. But
there will have to be a successor in two years time as the chief executive
of Tata Engineering. This will either be an internal candidate or someone from
outside. It is something that we are actively working on -- to put one in place,
hopefully even before the two-year period is up. We
have been trying to induct new managerial blood into (the Tata Group), we have
been moving people from companies into a group activity. We are trying to identify
younger stars in the group, and I would imagine many among them will certainly
be candidates to head the group in the not too distant future. All
Id like to say is that Id like to guarantee that I will hold to my
own guidelines of retirement by not making an exception in my case and I will
therefore find and put in place a successor. If there was one that was readily
identifiable today, I assure you he or she would have been in place today, identified
as that successor. LU: What would you look
for in your successor? RNT: I think
a person who has the vision to take the group where we would like it to go. A
person who embodies the value systems that my predecessor and the founder put
into the group. And yet someone who could take this group into the new century,
with a young field rather than only by carrying on with tradition, business tradition.
I want the group to carry on the ethical and value traditions that this group
has had, but in a business sense the manner in which we conduct our business needs
to change enormously. We really do need to change gears on that front. I
would hope that we can have a younger person. I think it has been a disadvantage
for the group to have someone at the helm of affairs so late in their career as
in my case. I think it would be wonderful to see someone in their 40s or early
50s heading the group preferably in their 40s. Whether that happens to
be the age of my successor or my successors successor, I would certainly
like to see that happen. LU: Last question:
What do you do in your spare time? RNT:
I dont get much spare time, but what little spare time I have is spent flying.
I am a trained pilot both for planes and helicopters. Right now I prefer helicopters
because they are slower and lower and therefore much more fun to fly than a jet,
where you are more of a systems manager. Also, in planes, you are very much in
the control of air traffic controllers and you are just going from one place to
another. 
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